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Product Marketing Manager

Turn RiverX’s technical capabilities into clear positioning, useful demonstrations, launches, and stories that builders can trust.

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About RiverX

RiverX is an AI platform for building and evolving websites and web applications. It brings model selection, coding agents, repository-backed projects, live previews, database provisioning, and publishing into a connected workflow. People should be able to move from an idea to a working application, understand what the agent changed, and keep improving it without losing control of their code.

Our product spans a Next.js and React frontend, a Node.js backend, agent and workspace services, Supabase for authentication and core application data, and Turso for project databases and the skills catalog. GitHub, Railway, Vercel, and external model providers are part of the engineering environment. Each role below owns a specific part of making that experience dependable.

The role

You will make RiverX easier to understand and evaluate. The platform combines model selection, coding agents, repository ownership, live previews, project data, and publishing. Your work is to connect those capabilities to specific builder needs, explain the workflow clearly, and make the product’s promise consistent across the website, onboarding, demonstrations, and sales conversations.

What you will own

  • Develop and refine audience definitions, use-case narratives, positioning, and messaging through customer conversations and hands-on product work.
  • Explain where RiverX fits in an existing development workflow, including what a user controls, what the agent does, and where human review remains important.
  • Create practical demonstrations, walkthroughs, launch materials, website copy, comparison content, and sales-enablement resources grounded in verified behavior.
  • Partner with engineering and product to understand a release’s actual scope, limitations, and readiness before deciding how to communicate it.
  • Translate technical details into customer outcomes without losing the distinctions that matter for a purchase or implementation decision.
  • Build a reusable library of use cases, objection responses, product explanations, and examples that stay current as the platform changes.
  • Work with growth and sales on campaigns and evaluation journeys so the audience, message, demonstration, and follow-up tell the same story.
  • Use support questions, customer research, lost evaluations, and product feedback to identify where positioning or documentation is creating confusion.
  • Keep factual claims traceable. Obtain permission before using a customer story, and separate observed results from aspirations or illustrative examples.

What you should bring

  • Experience in product marketing, technical content, positioning, or a closely related role for a software product.
  • Excellent writing and the ability to make a complicated workflow understandable without reducing it to vague promises.
  • Strong research and interviewing skills, including the ability to distinguish a recurring need from a single persuasive anecdote.
  • Comfort learning a technical product hands-on and asking engineers precise questions about behavior and limitations.
  • Experience planning a launch or building enablement material across multiple collaborators and channels.
  • A portfolio showing how your work improved understanding, adoption, evaluation quality, or another outcome you can explain credibly.

Useful additional experience

Developer tools, AI software, application-building products, technical demonstrations, competitive research, community education, or work that connects a self-serve product with a consultative sales process. Familiarity with development concepts is valuable; the ability to learn and verify them is essential.

Early priorities

Complete a real RiverX project and review how the product is currently described. Identify an important audience and use case, test the narrative with relevant people, and create a clear demonstration and supporting material. Establish a lightweight review process so future launches stay accurate as engineering changes the platform.

Include in your application

Two or three writing or launch samples with context about the audience, your contribution, and the decision each asset helped someone make. Include an example of a technical detail you had to investigate before you could explain it accurately.

Working together

This is a full-time, remote role. We work through clear written plans, direct collaboration, and feedback tied to evidence. You should be comfortable owning an outcome from preparation through execution, measurement, and follow-up. Please include your location and time zone so we can discuss practical collaboration arrangements.

How to apply

Apply through this page with your résumé as a PDF and a short note about why this work interests you. Include relevant project, writing, portfolio, or campaign links and explain what you personally contributed. Coursework, community work, independent projects, and open-source contributions are welcome evidence. Share only work you have permission to share; do not include confidential customer information, credentials, or private business records.

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