Geo Fundamentals
Generative Engine Optimization for AI search engines (ChatGPT, Claude, Perplexity).
Specification
- Skill ID
- sickn33/agentic-awesome-skills/geo-fundamentals
- Publisher
- sickn33
- Repository
- agentic-awesome-skills
- Installs
- 0
- Files
- 2
- Synced
- Sep 23, 2026
How to use it
Open any RiverX project, open the Skills panel in the chat, and search for this identifier. The files are fetched from the source repository at install time.
sickn33/agentic-awesome-skills/geo-fundamentalsInstalls these files- SKILL.md
- scripts/geo_checker.py
What this skill tells the agent
GEO Fundamentals
Optimization for AI-powered search engines.
1. What is GEO?
GEO = Generative Engine Optimization
| Goal | Platform |
|---|---|
| Be cited in AI responses | ChatGPT, Claude, Perplexity, Gemini |
SEO vs GEO
| Aspect | SEO | GEO |
|---|---|---|
| Goal | #1 ranking | AI citations |
| Platform | AI engines | |
| Metrics | Rankings, CTR | Citation rate |
| Focus | Keywords | Entities, data |
2. AI Engine Landscape
| Engine | Citation Style | Opportunity |
|---|---|---|
| Perplexity | Numbered [1][2] | Highest citation rate |
| ChatGPT | Inline/footnotes | Custom GPTs |
| Claude | Contextual | Long-form content |
| Gemini | Sources section | SEO crossover |
3. RAG Retrieval Factors
How AI engines select content to cite:
| Factor | Weight |
|---|---|
| Semantic relevance | ~40% |
| Keyword match | ~20% |
| Authority signals | ~15% |
| Freshness | ~10% |
| Source diversity | ~15% |
4. Content That Gets Cited
| Element | Why It Works |
|---|---|
| Original statistics | Unique, citable data |
| Expert quotes | Authority transfer |
| Clear definitions | Easy to extract |
| Step-by-step guides | Actionable value |
| Comparison tables | Structured info |
| FAQ sections | Direct answers |
5. GEO Content Checklist
Content Elements
- [ ] Question-based titles
- [ ] Summary/TL;DR at top
- [ ] Original data with sources
- [ ] Expert quotes (name, title)
- [ ] FAQ section (3-5 Q&A)
- [ ] Clear definitions
- [ ] "Last updated" timestamp
- [ ] Author with credentials
Technical Elements
- [ ] Article schema with dates
- [ ] Person schema for author
- [ ] FAQPage schema
- [ ] Fast loading (< 2.5s)
- [ ] Clean HTML structure
6. Entity Building
| Action | Purpose |
|---|---|
| Google Knowledge Panel | Entity recognition |
| Wikipedia (if notable) | Authority source |
| Consistent info across web | Entity consolidation |
| Industry mentions | Authority signals |
7. AI Crawler Access
Key AI User-Agents
| Crawler | Engine |
|---|---|
| GPTBot | ChatGPT/OpenAI |
| Claude-Web | Claude |
| PerplexityBot | Perplexity |
| Googlebot | Gemini (shared) |
Access Decision
| Strategy | When |
|---|---|
| Allow all | Want AI citations |
| Block GPTBot | Don't want OpenAI training |
| Selective | Allow some, block others |
8. Measurement
| Metric | How to Track |
|---|---|
| AI citations | Manual monitoring |
| "According to [Brand]" mentions | Search in AI |
| Competitor citations | Compare share |
| AI-referred traffic | UTM parameters |
9. Anti-Patterns
| ❌ Don't | ✅ Do |
|---|---|
| Publish without dates | Add timestamps |
| Vague attributions | Name sources |
| Skip author info | Show credentials |
| Thin content | Comprehensive coverage |
Remember: AI cites content that's clear, authoritative, and easy to extract. Be the best answer.
Script
| Script | Purpose | Command |
|---|---|---|
scripts/geo_checker.py | GEO audit (AI citation readiness) | python scripts/geo_checker.py <project_path> |
When to Use
This skill is applicable to execute the workflow or actions described in the overview.
Example
User request:
Use @geo-fundamentals for this task: Generative Engine Optimization for AI search engines (ChatGPT, Claude, Perplexity).
Limitations
- Use this skill only when the task clearly matches the scope described above.
- Do not treat the output as a substitute for environment-specific validation, testing, or expert review.
- Stop and ask for clarification if required inputs, permissions, safety boundaries, or success criteria are missing.
More from sickn33
Use this skill in a project
Open any RiverX project, search the Skills panel for sickn33/agentic-awesome-skills/geo-fundamentals, and install it in one click.