Skill directory
Agent skills
Focused instruction packs that teach a coding agent one job well. Browse the catalog and use any of them inside a RiverX project.
18,175Skills
1,902Publishers
249Official
Link Buildingcoreyhaines31/marketingskillsWhen the user wants to earn backlinks or third-party mentions that lift rankings and AI citations. Also use when the user mentions 'link building,' 'linkbuilding,' 'backlinks,' 'get more backlinks,' 'link prospecting,' 'link gap,' 'competitor backlinks,' 'unlinked mentions,' 'link reclamation,' 'broken link building,' 'resource pages,' 'guest posting,' 'get into best-of lists,' 'listicle outreach,' 'domain rating,' 'referring domains,' 'anchor text,' or 'is this link vendor safe.' Use this whenever rankings stall on authority or someone wants off-site mentions that AI engines cite. Never recommend buying links that pass ranking credit: paid or exchanged placements get rel=sponsored or nofollow. For press coverage and journalist requests, see public-relations. For directories, see directory-submissions. For reviews, see referrals. For Reddit and communities, see community-marketing. For on-site AI citation work, see ai-seo.4585Marketing Councilcoreyhaines31/marketingskillsWhen the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex Hormozi, Byron Sharp, and more). Also use when the user mentions 'marketing council,' 'board of advisors,' 'advisory board,' 'what would Seth Godin say,' 'what would Ogilvy think,' 'channel Hormozi,' 'get multiple perspectives,' 'debate this,' 'have the council review,' 'marketing mentors,' or asks how a famous marketer would approach their problem. The council gives each advisor's take through their documented frameworks, surfaces where they disagree, and synthesizes a recommendation. For executing the winning direction, hand off to positioning, offers, copywriting, ads, or the relevant skill.45315Popupscoreyhaines31/marketingskillsWhen the user wants to create or optimize popups, modals, overlays, slide-ins, or banners for conversion purposes. Also use when the user mentions "exit intent," "popup conversions," "modal optimization," "lead capture popup," "email popup," "announcement banner," "overlay," "collect emails with a popup," "exit popup," "scroll trigger," "sticky bar," or "notification bar." Use this for any overlay or interrupt-style conversion element. For forms outside of popups, see cro. For general page conversion optimization, see cro.4522Eventscoreyhaines31/marketingskillsWhen the user wants to plan, run, sponsor, speak at, or get pipeline from events — webinars, conferences, trade shows, meetups, dinners, workshops, virtual summits, or user conferences. Also use when the user mentions 'event marketing,' 'field marketing,' 'run a webinar,' 'webinar funnel,' 'show-up rate,' 'should we sponsor,' 'sponsor a conference,' 'trade show booth,' 'booth strategy,' 'event ROI,' 'badge scans,' 'event follow-up,' 'speaking slot,' 'CFP,' 'conference talk,' 'host a dinner,' 'user conference,' or 'virtual summit.' Covers all four roles: hosting, sponsoring/exhibiting, speaking, and attending. For product launch moments, see launch. For the partnership side of joint webinars, see co-marketing. For ongoing community programs, see community-marketing. For podcast appearances, see public-relations. For the email sequences themselves, see emails.4466Analytics Trackingcoreyhaines31/marketingskillsWhen the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this," "track conversions," "attribution," "Mixpanel," "Segment," "are my events firing," or "analytics isn't working." Use this whenever someone asks how to know if something is working or wants to measure marketing results. For A/B test measurement, see ab-test-setup.05Decidecoreyhaines31/makerskillsWhen you have a decision to make and want a structured workflow that picks the load-bearing questions, walks through them, reaches a call (or "wait"), and archives the rationale for future reference. Based on the 37signals Guide to Making Decisions (38 questions) plus house additions like Q39 opportunity cost ("what does saying yes displace?"). Triages to 6–8 relevant questions per decision instead of forcing the full set. Archives every decision to ~/.config/makerskills/decide/archive/ with a revisit date so you can check later whether the call was right. Triggers on "/decide," "help me decide," "should I [X]," "I need to make a decision about," "stuck on a decision," "deciding between," "go/no-go on," "what should I do about." This is both the decision-making workflow AND the decision log — making the decision is the act of logging it.02Page Crocoreyhaines31/marketingskillsWhen the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature pages, or blog posts. Also use when the user says "CRO," "conversion rate optimization," "this page isn't converting," "improve conversions," "why isn't this page working," "my landing page sucks," "nobody's converting," "low conversion rate," "bounce rate is too high," "people leave without signing up," or "this page needs work." Use this even if the user just shares a URL and asks for feedback — they probably want conversion help. For signup/registration flows, see signup-flow-cro. For post-signup activation, see onboarding-cro. For forms outside of signup, see form-cro. For popups/modals, see popup-cro.03Pricing Strategycoreyhaines31/marketingskillsWhen the user wants help with pricing decisions, packaging, or monetization strategy. Also use when the user mentions 'pricing,' 'pricing tiers,' 'freemium,' 'free trial,' 'packaging,' 'price increase,' 'value metric,' 'Van Westendorp,' 'willingness to pay,' 'monetization,' 'how much should I charge,' 'my pricing is wrong,' 'pricing page,' 'annual vs monthly,' 'per seat pricing,' or 'should I offer a free plan.' Use this whenever someone is figuring out what to charge or how to structure their plans. For in-app upgrade screens, see paywall-upgrade-cro.04Product Marketing Contextcoreyhaines31/marketingskillsWhen the user wants to create or update their product marketing context document. Also use when the user mentions 'product context,' 'marketing context,' 'set up context,' 'positioning,' 'who is my target audience,' 'describe my product,' 'ICP,' 'ideal customer profile,' or wants to avoid repeating foundational information across marketing tasks. Use this at the start of any new project before using other marketing skills — it creates `.agents/product-marketing-context.md` that all other skills reference for product, audience, and positioning context.02Social Contentcoreyhaines31/marketingskillsWhen the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms. Also use when the user mentions 'LinkedIn post,' 'Twitter thread,' 'social media,' 'content calendar,' 'social scheduling,' 'engagement,' 'viral content,' 'what should I post,' 'repurpose this content,' 'tweet ideas,' 'LinkedIn carousel,' 'social media strategy,' 'grow my following,' 'TikTok video,' 'Reels,' 'Shorts,' 'video script,' 'video hook,' 'short-form video,' or 'create a reel.' Use this for social media content creation, repurposing, scheduling, and short-form video scripting. For broader content strategy, see content-strategy. For paid video ads, see ad-creative.07Social Fetchcoreyhaines31/makerskillsWhen you or another skill needs to fetch the content of a social media post by URL — tweet, X thread, LinkedIn post, Instagram post, TikTok video, Bluesky post, Reddit thread, Mastodon status, Threads post, Hacker News thread. Returns normalized structured data (author, posted_at, text, engagement counts, media URLs, replies if requested) regardless of platform. Tries strategies in order: direct API (Bluesky, Mastodon, HN, Reddit), agent-browser with modal dismissal (LinkedIn, X preview), Wayback Machine (older posts), paid APIs (ScrapeCreators / Apify — only if env keys present). Triggers on \"/social-fetch <url>,\" \"fetch this tweet,\" \"fetch this post,\" \"what does this LinkedIn say,\" \"read this thread,\" \"pull this post.\" Used by deep-research (citing specific posts), jab-hook (inspiration account analysis), business-brainstorm (competitor / operator commentary).04Watch Videocoreyhaines31/makerskillsWhen you want to extract content from a video — YouTube, Loom, Vimeo, Riverside, Zoom recording, local MP4, X/IG video, anything yt-dlp supports. Three depth modes user picks per invocation — transcript (just words, fast/free), visual (transcript + ffmpeg frame extraction + Claude vision pass on key moments), multimodal (Gemini native video ingestion if $GEMINI_API_KEY set, else dense Claude vision). Uses MLX-Whisper local on Mac for transcription, falls back to platform-provided transcripts when available (Loom, Riverside, YouTube auto-subs). Saves to ~/Documents/videos/<source>-<slug>-<date>/ and optionally captures summary to second-brain raw/ as call-/meeting-/note-. Triggers on "/watch-video <url>," "watch this video," "transcribe this loom," "analyze this video," "summarize this recording," "key moments from this," "what happened in this video." This skill replaces and broadens the prior youtube-transcript skill.01
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