Skill directory
Agent skills
Focused instruction packs that teach a coding agent one job well. Browse the catalog and use any of them inside a RiverX project.
18,175Skills
1,902Publishers
249Official
Partner Channel Programmbfinotti/partnerships-skillsDesign the overall structure of a B2B partner or channel program from scratch - a readiness gate that can conclude not yet, partner value proposition, which motions to run (referral, reseller, services, technology), tier count, benefit stack, program-wide economics envelope, governance, and success horizon. Covers B2C analogs (dealer, franchise, ambassador). Use whenever the user mentions building a partner program, channel program design, launching a channel, a partner ecosystem program, or asks whether they are ready for partners, even if they never say program. Do NOT use for reworking tiers inside a program that already exists - use mbfinotti/partnerships-skills@partner-tiering instead.5117Partner Marketplace Strategymbfinotti/partnerships-skillsDecide which third-party marketplaces to list on, how much to invest in each, what ROI to expect, and when to delist - marketplace prioritization for partner teams. Covers cloud marketplace listing strategy, SaaS app store and integration directory prioritization, and retail marketplace selection for ecommerce (1P vs 3P vs hybrid), with a readiness gate, weighted scorecard, and provenance-flagged ROI expectations. Use whenever the user mentions AWS, Azure or GCP marketplaces, an app store listing, an integration directory, or asks whether a marketplace listing is worth it, even if they never say marketplace strategy. Do NOT use for choosing which partner category to launch next - use mbfinotti/partnerships-skills@partner-ecosystem-expansion instead.5116Partner Economicsmbfinotti/partnerships-skillsModel the unit economics of one partner relationship - partner P&L, margin modeling, cost-to-serve, referral-fee and lifetime-value split, channel partner ROI, partner CAC vs direct CAC, ramp and payback - to decide whether to sign, scale, renegotiate, or exit that partner. Covers B2B channel and alliance partners plus B2C affiliate and creator economics. Use whenever the user mentions partnership unit economics, a single-partner business case, reseller, VAR, MSP, OEM or marketplace deal economics, revenue-share and margin-stack analysis, or asks whether a partner is worth pursuing, even if they never say economics. Do NOT use for ranking a portfolio of candidates - use mbfinotti/partnerships-skills@alliance-prioritization instead.5107Partnerships Careermbfinotti/partnerships-skillsPlans a partnerships career from the candidate side across the field's four sub-disciplines - channel/alliance, affiliate, influencer/creator, referral. Covers the internal-transfer entry tactic, the company-type hiring bar, channel-manager interview-loop prep including the negotiation role-play and the "same deal in December as January" judgment test, job-posting red-flag reads, and offer evaluation gated on live verification since published comp benchmarks disagree by 2-3x. States plainly that no cross-company career ladder is published for this field. Use whenever the user asks how to break into partnerships, prep a partner-manager interview, read a posting, or evaluate an offer. Do NOT use for the hiring/employer side (mbfinotti/partnerships-skills@partnerships-hiring).5108Referral Incentive Designmbfinotti/partnerships-skillsDesign the reward structure of a customer refer-a-friend program - who gets rewarded (referrer, friend, or both), reward type (cash, account credit, discount, product value, status), how much to pay against LTV/CAC and gross margin, when the payout fires, and whether to build a tiered reward ladder. Use whenever the user mentions referral incentives, refer-a-friend rewards, referral bonus amounts, give-X-get-Y offers, double-sided referral rewards, or asks how big a referral reward should be, even if they never say incentive. Covers end-customer rewards only. Do NOT use for commission rates paid to professional affiliates - use mbfinotti/partnerships-skills@affiliate-commission-structure instead.5096Co Selling Strategymbfinotti/partnerships-skillsDesign the operating model for how direct sales and partner sellers collaborate on shared deals - deal registration policy (protection windows, approval SLA, rejection grounds), deal credit and attribution split (partner-sourced vs partner-influenced, comp neutrality), and channel rules of engagement between direct and partner sellers. Covers B2B co-sell motions at the policy level. Use whenever the user mentions co-selling, partner deal registration, deal credit splits, partner attribution policy, or reps and partners working the same account, even if they never say co-sell. Do NOT use for adjudicating a live contested deal - use mbfinotti/partnerships-skills@partner-channel-conflict instead.5086Influencer Outreachmbfinotti/partnerships-skillsDraft the personalized first-touch pitch message and follow-up plan used to propose a partnership to one already-vetted influencer or creator - personalization angle, the compensation stated on offer, a message fitted to the channel the creator actually lists (email, DM, or their manager), and a bounded follow-up cadence. Covers B2C brand collabs and B2B creator programs (newsletter writers, podcasters, industry experts). Use whenever the user mentions pitching a creator, DMing an influencer, a collab proposal, or a creator outreach message, even if they never say outreach. Stops at the first positive reply. Do NOT use for list-scale affiliate recruitment - use mbfinotti/partnerships-skills@affiliate-recruitment-outreach instead.5066Joint Gtm Planningmbfinotti/partnerships-skillsPlan one joint go-to-market motion with one already-chosen partner - the joint value proposition, co-marketing campaign shape, launch sequencing, budget and market-development funds, the lead-sharing and attribution agreement, and the closing debrief. Covers B2B vendor-to-vendor co-marketing, consumer co-branding, and creator collaborations. Use whenever the user mentions a joint GTM plan, partner co-marketing, a joint webinar or integration launch, or a better-together story with a named partner, even if they never say GTM. Macro strategy only, no ad copy, email bodies, or asset production. Do NOT use for direct-vs-partner deal policy - use mbfinotti/partnerships-skills@co-selling-strategy instead.5035Influencer Measurement Frameworkmbfinotti/partnerships-skillsDesign the pre-launch measurement plan for one influencer or creator campaign - KPIs matched to the objective (awareness, engagement, conversion, affiliate-linked, always-on ambassador), an attribution method and data source behind each KPI, reporting cadence per stakeholder, and declared blind spots. Delivered as a measurement plan document before launch, for B2B and B2C alike. Use whenever the user mentions influencer KPIs, creator campaign attribution, campaign reporting, or asks how to measure a creator partnership, even if they never say measurement. Do NOT use for an ongoing affiliate program dashboard - use mbfinotti/partnerships-skills@affiliate-performance-dashboard instead.5016Referral Abuse Guardrailsmbfinotti/partnerships-skillsDefine the operational guardrails that stop end customers from gaming a refer-a-friend program - reward caps, velocity limits and cooldowns, reward-hold windows tied to the refund window, eligibility rules, identity-verification gates, a published enforcement ladder, and abuse-monitoring signals. Produces a guardrail spec for B2C and B2B SaaS referral program managers. Use whenever the user mentions referral abuse, self-referral, fake accounts claiming referral rewards, referral rings, or a referral code leaking to coupon forums, even if they never say abuse. Do NOT use for professional-affiliate traffic fraud - use mbfinotti/partnerships-skills@affiliate-fraud-detection instead.4987Partner Channel Conflictmbfinotti/partnerships-skillsWrite the channel conflict rules that govern contested deals between direct sales and channel partners or between partners - rules of engagement, account segmentation, named-account carve-outs, deal registration as a claim instrument (protection window, tie-break, rejection grounds), compensation neutrality for direct reps, escalation and adjudication ladders, and governance cadence. Also covers consumer brands (D2C vs retail conflict, MAP policy, channel-exclusive assortment). Use whenever the user mentions channel conflict, partner disputes, deal poaching, or two routes to market claiming the same account, even if they never say conflict. Do NOT use for designing the co-sell operating model - use mbfinotti/partnerships-skills@co-selling-strategy instead.4978Influencer Negotiation Playbookmbfinotti/partnerships-skillsPrepare a brand-side partnership manager to negotiate deal terms with an influencer or creator, from the creator's first positive reply to a signed contract - a written playbook of term-by-term opening positions, a concession ladder, red-flag responses, and walk-away thresholds covering rates, usage rights, exclusivity, revision limits, payment terms, and kill fees. Covers B2C brand collabs and B2B creator programs. Use whenever the user mentions creator rates, creator deal terms, usage rights, exclusivity, or negotiating with a creator's talent manager, even if they never say negotiation. Requires the user's own rate benchmarks. Do NOT use for the first-touch pitch - use mbfinotti/partnerships-skills@influencer-outreach instead.4956
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