Skill directory
Agent skills
Focused instruction packs that teach a coding agent one job well. Browse the catalog and use any of them inside a RiverX project.
18,175Skills
1,902Publishers
249Official
Lead Magnetscoreyhaines31/marketingskillsWhen the user wants to create, plan, or optimize a lead magnet for email capture or lead generation. Also use when the user mentions "lead magnet," "gated content," "content upgrade," "downloadable," "ebook," "cheat sheet," "checklist," "template download," "opt-in," "freebie," "PDF download," "resource library," "content offer," "email capture content," "Notion template," "spreadsheet template," or "what should I give away for emails." Use this for planning what to create and how to distribute it. For interactive tools as lead magnets, see free-tools. For writing the actual content, see copywriting. For the email sequence after capture, see emails.5064Joint Gtm Planningmbfinotti/partnerships-skillsPlan one joint go-to-market motion with one already-chosen partner - the joint value proposition, co-marketing campaign shape, launch sequencing, budget and market-development funds, the lead-sharing and attribution agreement, and the closing debrief. Covers B2B vendor-to-vendor co-marketing, consumer co-branding, and creator collaborations. Use whenever the user mentions a joint GTM plan, partner co-marketing, a joint webinar or integration launch, or a better-together story with a named partner, even if they never say GTM. Macro strategy only, no ad copy, email bodies, or asset production. Do NOT use for direct-vs-partner deal policy - use mbfinotti/partnerships-skills@co-selling-strategy instead.5035Influencer Measurement Frameworkmbfinotti/partnerships-skillsDesign the pre-launch measurement plan for one influencer or creator campaign - KPIs matched to the objective (awareness, engagement, conversion, affiliate-linked, always-on ambassador), an attribution method and data source behind each KPI, reporting cadence per stakeholder, and declared blind spots. Delivered as a measurement plan document before launch, for B2B and B2C alike. Use whenever the user mentions influencer KPIs, creator campaign attribution, campaign reporting, or asks how to measure a creator partnership, even if they never say measurement. Do NOT use for an ongoing affiliate program dashboard - use mbfinotti/partnerships-skills@affiliate-performance-dashboard instead.5016Directory Submissionscoreyhaines31/marketingskillsWhen the user wants to submit their product to startup, SaaS, AI, agent, MCP, no-code, or review directories for backlinks, domain rating, and discovery. Also use when the user mentions "directory submissions," "submit to directories," "backlinks from directories," "list my product," "submit to Product Hunt," "BetaList," "TAAFT," "Futurepedia," "G2 listing," "Capterra listing," "AlternativeTo," "SaaSHub," "AI directories," "MCP registry," "agent directory," "dofollow backlinks," "launch directories," or "directory tracker." Use this whenever someone is planning the directory layer of a product launch or an ongoing backlink campaign. For the broader launch moment, see launch. For programmatic SEO pages that should live behind these backlinks, see programmatic-seo. For AI citation optimization, see ai-seo.4995Referral Abuse Guardrailsmbfinotti/partnerships-skillsDefine the operational guardrails that stop end customers from gaming a refer-a-friend program - reward caps, velocity limits and cooldowns, reward-hold windows tied to the refund window, eligibility rules, identity-verification gates, a published enforcement ladder, and abuse-monitoring signals. Produces a guardrail spec for B2C and B2B SaaS referral program managers. Use whenever the user mentions referral abuse, self-referral, fake accounts claiming referral rewards, referral rings, or a referral code leaking to coupon forums, even if they never say abuse. Do NOT use for professional-affiliate traffic fraud - use mbfinotti/partnerships-skills@affiliate-fraud-detection instead.4987Partner Channel Conflictmbfinotti/partnerships-skillsWrite the channel conflict rules that govern contested deals between direct sales and channel partners or between partners - rules of engagement, account segmentation, named-account carve-outs, deal registration as a claim instrument (protection window, tie-break, rejection grounds), compensation neutrality for direct reps, escalation and adjudication ladders, and governance cadence. Also covers consumer brands (D2C vs retail conflict, MAP policy, channel-exclusive assortment). Use whenever the user mentions channel conflict, partner disputes, deal poaching, or two routes to market claiming the same account, even if they never say conflict. Do NOT use for designing the co-sell operating model - use mbfinotti/partnerships-skills@co-selling-strategy instead.4978Competitorscoreyhaines31/marketingskillsWhen the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'battle card,' or 'competitor teardown.' Use this for any content that positions your product against competitors. Covers four formats: singular alternative, plural alternatives, you vs competitor, and competitor vs competitor. For sales-specific competitor docs, see sales-enablement.4964Bmad Specbmad-code-org/bmad-methodCondense any input — an idea, brief, PRD, transcript, or mixed notes — into a short spec: SPEC.md plus supporting files that downstream skills build from. Also updates and validates existing specs, and can break a spec into stories. Use when the user says "create a spec", "distill this into a spec", "validate this spec", "update the spec", or "break this into stories"4956Influencer Negotiation Playbookmbfinotti/partnerships-skillsPrepare a brand-side partnership manager to negotiate deal terms with an influencer or creator, from the creator's first positive reply to a signed contract - a written playbook of term-by-term opening positions, a concession ladder, red-flag responses, and walk-away thresholds covering rates, usage rights, exclusivity, revision limits, payment terms, and kill fees. Covers B2C brand collabs and B2B creator programs. Use whenever the user mentions creator rates, creator deal terms, usage rights, exclusivity, or negotiating with a creator's talent manager, even if they never say negotiation. Requires the user's own rate benchmarks. Do NOT use for the first-touch pitch - use mbfinotti/partnerships-skills@influencer-outreach instead.4956Asocoreyhaines31/marketingskillsWhen the user wants to audit or optimize an App Store or Google Play listing. Also use when the user mentions 'ASO audit,' 'app store optimization,' 'optimize my app listing,' 'improve app visibility,' 'app store ranking,' 'audit my listing,' 'why aren't people downloading my app,' 'improve my app conversion,' 'keyword optimization for app,' or 'compare my app to competitors.' Use when the user shares an App Store or Google Play URL and wants to improve it.4947Bmad Ticketbmad-code-org/bmad-methodCreate and manage tickets — initiatives, epics, stories, bugs. Use when the user says "create a new initiative", "slice this initiative", "split this epic up", "break this into stories", "incept this epic", "make a ticket", "refine this ticket", "what's ready", "status of a story", "publish ticket changes", "validate these tickets", "set up the ticket store".49325Prospectingcoreyhaines31/marketingskillsWhen the user wants to find, qualify, and build a list of prospects to reach out to — across B2B SaaS, general B2B, or local small businesses. Also use when the user mentions "prospecting," "build a prospect list," "find prospects," "find leads," "lead gen list," "find SaaS companies that," "find B2B companies," "find local businesses," "ICP-fit accounts," "who should we go after," "outbound list," "target account list," "find clients near me," "businesses without websites," "prospect research," "qualified leads," "find my first customers," "early adopters," "design partners," "beta users," or "who has this problem." Use this for the list-building and qualification phase. For writing the outbound copy after the list is built, see cold-email. For deep competitive research on specific accounts, see competitor-profiling.4938Onboardingcoreyhaines31/marketingskillsWhen the user wants to optimize post-signup onboarding, user activation, first-run experience, or time-to-value. Also use when the user mentions "onboarding flow," "activation rate," "user activation," "first-run experience," "empty states," "onboarding checklist," "aha moment," "new user experience," "users aren't activating," "nobody completes setup," "low activation rate," "users sign up but don't use the product," "time to value," or "first session experience." Use this whenever users are signing up but not sticking around. For signup/registration optimization, see signup. For ongoing email sequences, see emails.4915Churn Preventioncoreyhaines31/marketingskillsWhen the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscribers or wants to build systems to prevent it. For post-cancel win-back email sequences, see emails. For in-app upgrade paywalls, see paywalls.4904Free Toolscoreyhaines31/marketingskillsWhen the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," "free resource," "ROI calculator," "grader tool," "audit tool," "should I build a free tool," or "tools for lead gen." Use this whenever someone wants to build something useful and give it away to attract leads or earn links. For downloadable content lead magnets (ebooks, checklists, templates), see lead-magnets.4904Marketing Loopscoreyhaines31/marketingskillsWhen the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task. Also use when the user mentions 'marketing loop,' 'recurring marketing workflow,' 'automate my marketing,' 'marketing on autopilot,' 'weekly marketing review,' 'ad fatigue check,' 'content refresh loop,' 'churn watch,' 'ranking drop alert,' 'always-on marketing,' 'marketing automation workflow,' or 'run this every week.' Use this to pick, adapt, and schedule an ongoing marketing loop that orchestrates the other marketing skills. For one-off marketing ideas, see marketing-ideas. For the experimentation loop specifically, see ab-testing.4837Agentix Ceoagentix-cloud/skillsManage your team — create roles, assign tasks, spawn workers, and monitor progress4801Conversion Trackingcoreyhaines31/marketingskillsSet up, audit, verify, or fix website conversion tracking. Use when the conversion is a form submission, booked meeting, chat, phone call, signup, or purchase; when conversions must reach Google Ads, Meta, GA4, LinkedIn, TikTok, or Microsoft Ads; when the work involves GTM tags and dataLayer events, pixels, the Conversions API (CAPI), Enhanced Conversions, server-side tagging, or gclid and fbclid capture; or when the user reports conversion problems like "conversions stopped", "double counting", "spend but no conversions", "GA4 and Google Ads don't match", or an Unverified or Inactive status. Covers lead gen and ecommerce. Always fire on confirmed success, never the submit click; verify a test conversion arrives; diagnose before changing anything; offer free and native paths alongside paid ones and disclose partner tools. For tracking plans and UTMs, see analytics. For attribution models, see attribution. For campaigns and bidding, see ads. For CRM lead-stage design, see revops.47875Referralscoreyhaines31/marketingskillsWhen the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy. Also use when the user mentions 'referral,' 'affiliate,' 'ambassador,' 'word of mouth,' 'viral loop,' 'refer a friend,' 'partner program,' 'referral incentive,' 'how to get referrals,' 'customers referring customers,' or 'affiliate payout.' Use this whenever someone wants existing users or partners to bring in new customers. For launch-specific virality, see launch.4785Public Relationscoreyhaines31/marketingskillsWhen the user wants help with public relations, earned media, press coverage, journalist outreach, or media strategy (not pull requests). Also use when the user mentions 'PR,' 'public relations,' 'press,' 'press release,' 'press coverage,' 'media outreach,' 'pitch a journalist,' 'get featured,' 'media list,' 'media kit,' 'press kit,' 'newsjacking,' 'news hijack,' 'HARO,' 'Qwoted,' 'Featured,' 'Help A Reporter,' 'reporter request,' 'tech press,' 'TechCrunch,' 'earned media,' 'thought leadership placement,' 'op-ed,' 'guest article,' 'press contacts,' 'podcast prep,' 'going on a podcast,' 'podcast guest,' 'prep me for this podcast,' or 'how do I get press.' Use this for earned media work — finding journalists, pitching stories, newsjacking, prepping podcast appearances, and responding to press requests. For startup/SaaS/AI directory submissions, see directory-submissions. For product launches, see launch. For social-media engagement, see social. For cold-email outreach to prospects, see cold-email.4778Revopscoreyhaines31/marketingskillsWhen the user wants help with revenue operations, lead lifecycle management, or marketing-to-sales handoff processes. Also use when the user mentions 'RevOps,' 'revenue operations,' 'lead scoring,' 'lead routing,' 'MQL,' 'SQL,' 'pipeline stages,' 'deal desk,' 'CRM automation,' 'marketing-to-sales handoff,' 'data hygiene,' 'leads aren't getting to sales,' 'pipeline management,' 'lead qualification,' or 'when should marketing hand off to sales.' Use this for anything involving the systems and processes that connect marketing to revenue. For cold outreach emails, see cold-email. For email drip campaigns, see emails. For pricing decisions, see pricing.4776Influencer Marketingcoreyhaines31/marketingskillsWhen the user wants to run influencer, creator, or ambassador partnerships to promote their product — finding and vetting partners, structuring deals, briefing creators, disclosure compliance, and measuring ROI. Also use when the user mentions 'influencer marketing,' 'creator partnerships,' 'sponsorships,' 'YouTube sponsorships,' 'podcast sponsorships,' 'brand ambassador,' 'ambassador program,' 'creator program,' 'UGC creators,' 'tech UGC,' 'UGC creator program,' 'creator network,' 'B2B influencers,' 'thought leader ads,' 'gifting,' 'product seeding,' 'whitelisting creator content,' 'how much to pay an influencer,' or 'FTC disclosure.' For affiliate/referral payout mechanics, see referrals. For community-led advocacy, see community-marketing. For turning creator content into paid ads, see ad-creative.4763Community Marketingcoreyhaines31/marketingskillsBuild and leverage online communities to drive product growth and brand loyalty. Use when the user wants to create a community strategy, grow a Discord or Slack community, manage a forum or subreddit, build brand advocates, increase word-of-mouth, drive community-led growth, engage users post-signup, or turn customers into evangelists. Trigger phrases: \"build a community,\" \"community strategy,\" \"Discord community,\" \"Slack community,\" \"community-led growth,\" \"brand advocates,\" \"user community,\" \"forum strategy,\" \"community engagement,\" \"grow our community,\" \"ambassador program,\" \"community flywheel.\"4743Tesseract Motionmirage-hq/tesseractCreate editable motion graphics locally in Tesseract, including full-frame animated scenes, typography, diagrams, lower thirds, and overlays on supplied footage. Use for focused motion-design work; use tesseract-video for assembling or revising a complete footage edit.47425Tesseract Videomirage-hq/tesseractEdit existing footage into finished videos locally with Tesseract. Make cuts, preserve dialogue, add purposeful sound design, mix audio, and decide where native motion-graphics scenes or overlays improve the story. Use for video editing and revising Tesseract projects, not avatar or video generation.47425Co Marketingcoreyhaines31/marketingskillsWhen the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities. Use when the user says 'co-marketing,' 'partner marketing,' 'joint campaign,' 'who should we partner with,' 'integration marketing,' 'cross-promotion,' 'collaborate with another company,' 'partnership ideas,' or 'co-brand.' For customer referral programs, see referrals. For launch-specific partnerships, see launch.4733Signupcoreyhaines31/marketingskillsWhen the user wants to optimize signup, registration, account creation, or trial activation flows. Also use when the user mentions "signup conversions," "registration friction," "signup form optimization," "free trial signup," "reduce signup dropoff," "account creation flow," "people aren't signing up," "signup abandonment," "trial conversion rate," "nobody completes registration," "too many steps to sign up," or "simplify our signup." Use this whenever the user has a signup or registration flow that isn't performing. For post-signup onboarding, see onboarding. For lead capture forms (not account creation), see cro.4732Attributioncoreyhaines31/marketingskillsWhen the user wants to figure out which marketing actually drives conversions and revenue, choose or interpret an attribution model, or reconcile conflicting numbers across tools. Also use when the user mentions "attribution," "attribution model," "first-touch vs last-touch," "multi-touch," "which channel drives revenue," "what's my real CAC," "my dashboards disagree," "Google/Meta says X but GA says Y," "media mix model," "MMM," "incrementality," "geo lift," "holdout test," "how did you hear about us," "self-reported attribution," "dark social," or wants to instrument attribution themselves — "stitch my bookings to their source," "SavvyCal/Calendly attribution," "close the identify gap," "track conversions on a third-party domain," "first-party / self-hosted attribution." For event tracking setup and UTMs, see analytics. For ad-platform pixels/CAPI, see ads. For pipeline and CRM revenue reporting, see revops. For the AI-search attribution blind spot, see ai-seo.4696Braglatent-spaces/bragTurn the current project website into a short, polished, shareable launch video using Hyperframes. Use when someone says "/brag", "let's brag about this", "make a launch video", "turn this into a video", or wants to share what they built. Reads the project code directly — no live URL or screenshots needed.469288Typescript Advanced Typeswshobson/agentsMaster TypeScript's advanced type system including generics, conditional types, mapped types, template literals, and utility types for building type-safe applications. Use when implementing complex type logic, creating reusable type utilities, or ensuring compile-time type safety in TypeScript projects.4682Smscoreyhaines31/marketingskillsWhen the user wants to plan, build, or optimize SMS or MMS marketing — including welcome flows, abandoned cart texts, post-purchase, win-back, promotional sends, or transactional/auth SMS. Also use when the user mentions "SMS marketing," "text message campaigns," "SMS sequence," "SMS automation," "abandoned cart text," "post-purchase SMS," "Klaviyo SMS," "Postscript," "Attentive," "Twilio," "A2P 10DLC," "TCPA," "SMS compliance," "short code," "toll-free SMS," "MMS campaign," "should I do SMS," or "SMS vs email." For email sequences, see emails. For SMS copy framing, see copywriting. For opt-in popups that capture phone numbers, see popups.4675Unslopcursor/pluginsCut AI tells from any writing. Must always apply.4631Paywallscoreyhaines31/marketingskillsWhen the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates. Also use when the user mentions "paywall," "upgrade screen," "upgrade modal," "upsell," "feature gate," "convert free to paid," "freemium conversion," "trial expiration screen," "limit reached screen," "plan upgrade prompt," "in-app pricing," "free users won't upgrade," "trial to paid conversion," or "how do I get users to pay." Use this for any in-product moment where you're asking users to upgrade. Distinct from public pricing pages (see cro) — this focuses on in-product upgrade moments where the user has already experienced value. For pricing decisions, see pricing.4613Link Buildingcoreyhaines31/marketingskillsWhen the user wants to earn backlinks or third-party mentions that lift rankings and AI citations. Also use when the user mentions 'link building,' 'linkbuilding,' 'backlinks,' 'get more backlinks,' 'link prospecting,' 'link gap,' 'competitor backlinks,' 'unlinked mentions,' 'link reclamation,' 'broken link building,' 'resource pages,' 'guest posting,' 'get into best-of lists,' 'listicle outreach,' 'domain rating,' 'referring domains,' 'anchor text,' or 'is this link vendor safe.' Use this whenever rankings stall on authority or someone wants off-site mentions that AI engines cite. Never recommend buying links that pass ranking credit: paid or exchanged placements get rel=sponsored or nofollow. For press coverage and journalist requests, see public-relations. For directories, see directory-submissions. For reviews, see referrals. For Reddit and communities, see community-marketing. For on-site AI citation work, see ai-seo.4585Marketing Councilcoreyhaines31/marketingskillsWhen the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex Hormozi, Byron Sharp, and more). Also use when the user mentions 'marketing council,' 'board of advisors,' 'advisory board,' 'what would Seth Godin say,' 'what would Ogilvy think,' 'channel Hormozi,' 'get multiple perspectives,' 'debate this,' 'have the council review,' 'marketing mentors,' or asks how a famous marketer would approach their problem. The council gives each advisor's take through their documented frameworks, surfaces where they disagree, and synthesizes a recommendation. For executing the winning direction, hand off to positioning, offers, copywriting, ads, or the relevant skill.45315Square Postbinance/binance-skills-hub|4537Popupscoreyhaines31/marketingskillsWhen the user wants to create or optimize popups, modals, overlays, slide-ins, or banners for conversion purposes. Also use when the user mentions "exit intent," "popup conversions," "modal optimization," "lead capture popup," "email popup," "announcement banner," "overlay," "collect emails with a popup," "exit popup," "scroll trigger," "sticky bar," or "notification bar." Use this for any overlay or interrupt-style conversion element. For forms outside of popups, see cro. For general page conversion optimization, see cro.4522Bmad Retrospectivebmad-code-org/bmad-methodReview a completed epic against the evidence it left behind — spec, stories, diffs, commits, sprint status — and produce a retrospective with sourced findings, action items, and an acceptance decision. Use when the user says "run a retrospective" or "lets retro the epic [epic]". Supports -H/--headless44614Eventscoreyhaines31/marketingskillsWhen the user wants to plan, run, sponsor, speak at, or get pipeline from events — webinars, conferences, trade shows, meetups, dinners, workshops, virtual summits, or user conferences. Also use when the user mentions 'event marketing,' 'field marketing,' 'run a webinar,' 'webinar funnel,' 'show-up rate,' 'should we sponsor,' 'sponsor a conference,' 'trade show booth,' 'booth strategy,' 'event ROI,' 'badge scans,' 'event follow-up,' 'speaking slot,' 'CFP,' 'conference talk,' 'host a dinner,' 'user conference,' or 'virtual summit.' Covers all four roles: hosting, sponsoring/exhibiting, speaking, and attending. For product launch moments, see launch. For the partnership side of joint webinars, see co-marketing. For ongoing community programs, see community-marketing. For podcast appearances, see public-relations. For the email sequences themselves, see emails.4466Bmad Correct Coursebmad-code-org/bmad-methodAssess the impact of a significant change during sprint execution across the PRD, epics, architecture, and UX documents, and produce a sprint change proposal. Use when the user says "correct course" or "propose sprint change"4394Devrel Careersamber/developer-relations-skillsPlans, lands and advances a developer relations career from the candidate side - developer advocate, developer evangelist, DevRel engineer, community manager, developer educator, DX engineer. Covers portfolio audits against real hiring signals, a zero-to-hireable artefact curriculum, the six-rung IC ladder, the interview formats DevRel loops use (talk round, content and coding take-homes, DevRel-opinion round), gatekeeper and pit-trap patterns in postings, and offer evaluation weighing reporting line before pay. Use whenever someone asks how to break into DevRel, prep a developer advocate interview, build a DevRel portfolio, choose a track, plan the next rung, or weigh a DevRel offer - even if they only say "should I take this advocate job". Not a job-search tool.4357AI Image Generationprime-skills/runcomfy-agent-skills>4291Devrel Hiringsamber/developer-relations-skillsEmployer-side DevRel hiring - writes the job posting and outcome-based scorecard, designs the interview loop and question bank across the field's formats (presentation round, take-homes, DevRel-opinion round), scores a portfolio against the six-signal rubric, designs a paid work sample instead of unpaid spec work, and builds a 30-60-90 ramp anchored on a friction log. Splits by company type and funding driver. Use when the user asks how to hire a developer advocate, write a DevRel job posting, design a loop for a community manager or educator, evaluate a candidate's portfolio, or plan a ramp. Do NOT use for candidate-side prep (samber/developer-relations-skills@devrel-career) or org design (samber/developer-relations-skills@devrel-team-structure).4298Oss Sponsors Brand Strategysamber/developer-relations-skillsBuilds a company's open-source sponsorship portfolio - which projects and maintainers to fund, through which allocation model, at what amount each, and how to prove it worked. Use whenever a company, OSPO, DevRel lead or engineering leader asks which open-source projects to sponsor, how much to budget for open-source funding, whether sponsoring maintainers is worth it, how to run an employee-nominated FOSS fund, how to fund dependencies at scale, how to pick a sponsorship tier on a maintainer's ladder, or how to measure the return on money paid to maintainers - even if they only say they want to give back. Not the maintainer side of raising sponsorship - use samber/developer-relations-skills@oss-sponsors-fundraising. Not event sponsorship.4296Developer Relations Kickoffsamber/developer-relations-skillsBefore starting any developer-relations work - and again at the start of each new session on an existing DevRel project - routes the current task to the right skill of the samber/developer-relations-skills collection, or says plainly that none fits, then bootstraps or resumes the project's shared devrel-context.md artifact. Covers documentation, open source, community, events, technical content, program strategy, devtools business strategy, employer brand and measurement; the output is a routing short-list plus an ordered skill chain. Run it at every project start even when the collection's skills are already in daily use elsewhere, at each periodic DevRel check-in, and whenever routing is unclear - a devrel kickoff, a new developer-relations project, "which devrel skill do I need", devrel, docs or open-source skill routing, or a recurring developer-program review - even if the user only describes a devrel problem and never asks which skill to use.4285Next Cache Components Adoptionvercel/next.jsOfficial>4283Developer Education Strategysamber/developer-relations-skillsDecides whether and how to invest in structured developer education, such as learning paths, a developer academy, hands-on labs, badges or a full certification program - instead of more ad-hoc content, then designs its operating model, staffing, refresh cadence, measurement and kill rules. Use whenever someone mentions a developer academy, certification, a developer curriculum, training for developers, learning paths, skill badges or credentials, "should we certify our users", partner or SI enablement training, or scaling developer onboarding beyond docs - even if they only say "we need more training content". Covers B2B, partner and bottom-up motions. Never writes the courses themselves. Use samber/developer-relations-skills@developer-tutorial for a lesson.4276Devtools Pricing Strategysamber/developer-relations-skillsDesigns the pricing and packaging architecture of a developer tool - the value metric (seats, consumption, capacity, outcome, or a hybrid), free-tier limits, the tier ladder up to enterprise gating, price points bounded by a margin floor and the self-host and build-it ceilings, and a plan to change prices without a backlash. Use whenever someone asks what to charge for a developer tool, how to package tiers, where free ends and paid begins, whether to bill per seat or per usage, how to price against their own open-source edition, or how to raise prices safely - even if they only say the pricing page feels wrong. Not which business model to run - use samber/developer-relations-skills@devtools-business-model. Not pricing-page copy.4278
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